As Online Travel has caught the fancy of the internet savvy travelers the online travel market is booming. No wonder that the online Travel is one of the fastest growing markets worldwide. India is also not left behind in this race as according to industry Pundits, Online Travel Market in India would be worth around US $ 6 Billion.
As a logical extension to such buoyancy, Travel Guides have shown a steady rising to move online and in the process fulfilling the needs of the niche readers. Both traditional print brands as well as purely cyber entities are slogging it out to grab the attention of this niche segment. The publishers of print brands after their initial reluctance have also started embracing the web and publish all their content online.
Let’s take a look at what the Travel Guides offer. Travel guides have become a necessary tool for anyone who is thinking of vacation. A Travel Guide is full of helpful advice, precise information, good ideas etc besides being well-written, well laid out as well as well indexed.